Subcontext
Subcontext
A garden & gallery space by Another.
A garden & gallery space by Another.

Process

During my time at Another we crafted the identity design for Subcontext, an event and studio space side project created by the agency.

We utilized a muddy palette alongside pop tones to accentuate the garden aspect of the space, and allow room for its incoming sister Context, a retail store of original and thrifted goods. We opted for a serif typeface for more of an editorial feel, with the italicized "O" inspiring our logo mark and adding subtle playfulness to the brand.

Services

Branding & Identity

Credits

Creative Director
Chelsea Matthews

Senior Designer
Keaton Webb

Designer
Ivan Alvarado

Senior Creative Producer
Jeff Rogers

All Works

All Works

All Works